Question: Do You Really Need to
Answer: I challenge you to find a shampoo bottle that doesn't contain the directions to 'rinse & repeat' (or some version of that). But should you. I have to wash my hair twice because it's very thick. So I say use common sense: If you have short hair, a good initial wash will do you. If you have long or really thick hair (like me), a second coat may be optimal. Personally, I've always wondered if companies put that on the back to get you to use more shampoo.
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